Who we are
Still Running books is primarily a writing & storytelling enterprise:
- Actively building a framework toward a domain-vertical, niche studio or a sort of industry-tailored, content-community synonymous with trust & quality… We’re functional pathfinders for literary merit, endurance fitness and philanthropy - i.e. “love for humanity” or improving/optimizing the human condition!
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Writing & storytelling are not just what we do… they are our foundation! We offer deep subject matter expertise in niche studios development and framework… Think of us as your integrated solutions hub - and potentially, your storytelling enterprise central nerve center!
While we expect adequate return on investment (ROI) for our founders, investors and partners, our shared motivation is the love of storytelling & lifelong learning - channeled toward philanthropy or improving the human condition, including cultivating a new wave of literary talent.
IP-Driven Business Model
Our evolution from a service-based model to an IP-driven asset-based model, including owning & licensing Still Running brand stories was generated by recognizing the ceiling of our current capacity, accelerated by regrettable experiences with deceptive publishing actors.
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As the Apostle Paul put it, “We were troubled…but not distressed; perplexed, but not in despair…cast down but not destroyed.” - 2 Corinthians 4:8-9.
And so, our disappointments induced a sort of phoenix-like rise from the ashes - appropriately, a refined IP-Driven business model.
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We have prioritized expanding our core competencies and use more intentional, anticipatory publishing & enterprise development strategies. We’re building on a foundation of a unique value proposition - an “Above the Fray” literary citizenship & engagement backed by a synergy of a gritty mission-driven work ethics, integrated with specialized technical skills to unlock new possibilities. We have technical assistance & enterprise development footprints in the 9-County Philadelphia, PA region, USVI & the Caribbean and Liberia & the West African regions.
We're Writers & Storytellers for Good!
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We're Writers & Storytellers for Good! 〰️
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MISSION
Our primary mission is to write-publish, license and market Still Running books and related brand-items in collaboration with reputable industry partners & frontrunners.
As we build a scalable brand story consistent with our technical expertise, a proven data-driven profitability & support systems - we intend to facilitate financing & domain-related services for other authors.
VISION
The Still Running books platform strives to become the go-to dashboard for writers & storytellers - facilitating financing and publishing-related services to members of our emerging community of literary citizens.
VALUE PROPOSITION
“Above the Fray” literary citizenship & engagement is our value proposition - where the paradox of abundance over scarcity, community over competition is our north star - “…do unto others what you would have them do unto you.” (Matthew 7:12).
Coming Fall 2026
Coming Fall 2027
Coming Fall 2028
What We Do
I. We create, license & manage Still Running content & brand-related ventures…
Writing, licensing, publishing and managing Still Running books and related content is our core function and underlying objectives. We treat our creative outputs as a portfolio of assets to be protected, managed, and monetized, including retaining ownership, licensing, and merchandizing.
As stated above, writing & storytelling are not just what we do… they are our foundation! We offer deep subject matter expertise in venture studios development and framework… Think of us as your integrated solutions lab - and potentially, your storytelling central nerve hub!
NOTE: We have transitioned from freelancing and ghostwriting for third parties.
II. Still Running Institute
Still Running Institute is an applied research-based niche studio focused on providing technical assistance to knowledge & frontline entrepreneurs, including enabling writing & storytelling entrepreneurs to scale their enterprises through technical & capital market solutions - in collaboration with Still Running bookstore, Community Capital Advisors (CCA) and other partners. The institute would host writers & storytellers’ workshops and entrepreneurs-sponsored small conferences and promote select policies that fosters running-wellness and grassroots community & economic development.
NOTE: We would like to emphasize that we have move away from freelancing or ghostwriting.
III. Still Running Bookstore & Brand Center- online and eventually, physical locations
Still Running books aim to build and operate both a direct-to-customers (D2C) retail and business-to-business (B2B) whole sales.
Initially, we’re formally launching an e-commerce platform (web-based storefront) - serving wholesalers and individual consumers. In the near-to-medium term, the Still Running digital platform would be our primary sales channel.
We intend to expand into a brick & mortal footprint - predicated on imperial research consistent with our expertise and capacity.